Client: Virgin San Francisco
Skills: Art Direction, Design, Illustration, Typography
Overview: Comprehensive Virgin Hotels project.
Front desk - Concept was to combine the bright saturated colors of Virgin brand, elements of the Golden Gate Bridge, and a distinct neon feel reflecting youth culture and the setting San Francisco sun. The bottom right graphic that I hand lettered was the chosen direction, being the most condensed version of all the needed elements - effortless and youthful in style with a neon red palette reflecting the setting California sun over a silhouette of the Golden Gate Bridge.
Dog Wallcovering - Wallcovering pattern that I hand illustrated. Combining the quirky humor of Virgin with their pet friendly corporate attitudes.